Top Export Markets for Camping & Sporting Products

Mufaddal K.

articleImg

If you are a camping, leisure or sporting goods manufacturer looking to expand internationally, identifying the right countries to target internationally can be difficult.  This article analyzes import volumes for these products for different countries between 2012 and 2016.  Based on this analysis we identify the fastest growing and largest export markets for these products to help you prioritize your international expansion strategies.


The data in this analysis is from the International Trade Centre (ITC).  It is limited to the following product categories as categorized by the ITC:

Product Group 6306 (Tarpaulins, awnings and sunblinds; tents; sails for boats, sailboards or landcraft; camping goods)

Product Group 9005 (Binoculars, monoculars, astronomical and other optical telescopes)

Product Group 9506 (Articles and equipment for general physical exercise, gymnastics, athletics; swimming pools)

Product Group 9507 (Fishing rods, fish-hooks; decoys and similar hunting or shooting requisites)

Product Group 9508 (Roundabouts, swings, shooting galleries and other fairground amusements; travelling circuses; travelling theatres)




Camping, Leisure & Sporting Goods Imports Analysis by Region



We can see that the largest import market for these products is Europe & Central Asia (approximately US$ 13 billion in 2016).  Average annual import growth between 2012 and 2016 was moderate at 1.3% per year.  Other major markets for these products include North America and East Asia & Pacific.  In addition, the Middle East and South Asia also showed strong growth in imports during this time period.  


Targeting countries in your own region of the world first is sometimes the easiest way to start growing intentionally.  We now focus on each one of these regions individually to understand what countries might be your best targets for international expansion.  High import volume and high year over year import growth are two metrics you want to continue focusing on when looking at countries within a specific region.




Camping, Leisure & Sporting Goods Imports Analysis for East Asia & Pacific Countries



Within East Asia & Pacific, the countries with the highest volume of imports in 2016 are Japan, Hong Kong, South Korea, China and Australia.  Most of these countries have negative import growth with the exception of China and South Korea.  In addition, Indonesia, Taiwan, New Zealand and the Philippines have high growth in imports also making them great targets for expansion.




Camping, Leisure & Sporting Goods Imports Analysis for Europe & Central Asia Countries



Within Europe & East Asia, the countries with the highest volume of imports in 2016 are Germany, United Kingdom, France, Netherlands, Spain, Italy and Belgium.  Most of these countries have strong growth with the exception of Belgium.  In addition, Switzerland, Poland, Czech Republic and Hungary have high growth in imports although limited volume.




Camping, Leisure & Sporting Goods Imports Analysis for Latin America & Caribbean Countries



Within Latin America & Caribbean, the countries with the highest volume of imports in 2016 are Mexico, Chile, Brazil, Argentina, Colombia, Panama and Peru.  With the exception of Mexico and Chile, import growth in these countries has been negative.  In addition, the Dominican Republic, the Bahamas, Guatemala, Costa Rica, Nicaragua and Honduras have all been posting high growth in imports although more limited volume.




Camping, Leisure & Sporting Goods Imports Analysis for Middle East & North Africa Countries



Within the Middle East & North Africa, the countries with the highest volume of imports in 2016 are the United Arab Emirates, Saudi Arabia, Israel, Iran and Qatar.  Most of these countries have strong growth in imports as well, with the exception of Iran.  In addition, Morocco, Algeria, Kuwait, Egypt and Lebanon have had high growth in imports although limited volume.




Camping, Leisure & Sporting Goods Imports Analysis for North America Countries



Within North America, the countries with the highest volume of imports in 2016 are the United States and Canada.  The United States has had strong year over year growth in imports as well.  




Camping, Leisure & Sporting Goods Imports Analysis for South Asia Countries



Within South Asia, the countries with the highest volume of imports in 2016 are India, Pakistan, Sri Lanka and the Maldives.  Pakistan, Sri Lanka and the Maldives have had quite strong year over year growth in imports as well.  In addition, Nepal has had high growth in imports although limited volume.




Camping, Leisure & Sporting Goods Imports Analysis for Sub-Saharan Africa Countries



Within Sub-Saharan Africa, the countries with the highest volume of imports in 2016 are South Africa, Kenya and Ethiopia.  Import growth in Kenya and Ethiopia has been strong.  In addition, Cote d'Ivoire, Tanzania and Botswana have had high growth in imports although limited volume.




Getting Serious About Expanding Internationally?


Analyzing data is the first step to building a strategic plan for international expansion.  Once you've identified your potential target countries for expansion, you can use our online platform to find local partners in those countries.  Learn more about our platform here and then signup to add your products, set your partnership terms and review partnership offers you'll start receiving from local partners.