Speciality: Generalist article writer

Industry Focus: Various

Susmita enjoys creating content on various business related topics. She has experience working in mutlinational companies such as Deloitte in roles ranging from marketing, customer service, alumni relations and database management. She graduated from the West Bengal University of Technology.

  • Insight
     -  Susmita B.
    November 05, 2014

    The virtual world of networking and socializing through social media sites has totally changed the way people interact with each other. Not only personal interactions, but business communications are …

  • Insight
     -  Susmita B.
    July 24, 2014

    Every business wants to excel and in order to do that synchronizing revenue, expenses and profitability of the business is necessary. Theoretically it is easy to achieve both growth and profitability …

  • External Analysis
     -  Susmita B.
    February 15, 2015

    Data analysis and reporting can be boring in both the analysis of data and the presentation of findings.  Looking for stories can make the job of analyzing data more interesting and effective …

  • Insight
     -  Susmita B.
    November 14, 2014

    If revenue is the heart of a business, then customer satisfaction can be considered the lungs. A business has to keep its customers satisfied at all times to survive in highly competitive …

  • Insight
     -  Susmita B.
    January 19, 2015

    Having a social media presence is extremely important for almost every type and size of business today. Therefore, investing in social media has now become a necessity for almost every firm. It’ …

  • Insight
     -  Susmita B.
    October 15, 2014

    Quality management is vital for any business's success. However, producing a quality product has never been easy for any company. Many business owners find it difficult to figure out how to achieve …

  • Insight
     -  Susmita B.
    September 20, 2014

    The retail industry seems to be ever growing and is overwhelmed with rising consumer demand. It is vital to keep inventory in control for any retail business to keep going. Inventory is the goods …